Privacy Policy

Last updated: 2026-08-09

This Privacy Policy explains how we collect, use, store, and protect personal data when you use this website (the “Service”), in accordance with the General Data Protection Regulation (GDPR).

1. Data Controller

The data controller responsible for the processing of personal data is:

Meu Bairro
Email: privacy@meu-bairro.com
Location: Portugal

If you have any questions regarding this Privacy Policy or your personal data, you can contact us using the email above.

2. Personal Data We Collect

We may collect and process the following categories of personal data:

2.1 Data You Provide Directly

• Name
• Email address
• Information submitted through contact or request forms
• Account-related information when creating or managing a user account

2.2 Data Collected Automatically

• IP address
• Device and browser information
• Usage data (pages visited, interactions)
• Cookies and similar technologies

2.3 Aggregate Web Analytics

We use Vercel Web Analytics to estimate page views, traffic sources, and visitor counts. Vercel states that this service does not use cookies or store IP addresses. It derives a visitor hash from request information and discards the hash after 24 hours.

Analytics reports may include the page URL, referrer, approximate location, timestamp, browser, operating system, and device type. We do not send user IDs, account information, or form values to Vercel Web Analytics.

2.4 Session Replay Data

We use session replay technology to better understand how users interact with the Service. This may include:

• Mouse movements and clicks
• Navigation and UI interactions

Sensitive data such as passwords or private input fields are masked and are not intentionally recorded.

3. Purposes of Processing

We process personal data for the following purposes:

• Creating and managing user accounts
• Responding to user inquiries and requests
• Providing and maintaining the Service
• Improving usability, performance, and user experience
• Monitoring and analyzing usage patterns

4. Legal Basis for Processing

We process personal data based on one or more of the following legal grounds:

• Contract: processing necessary to provide the Service and manage user accounts
• Consent: non-essential cookies and session replay tools
• Legitimate interests: improving the quality and security of the Service and measuring aggregate traffic through Vercel Web Analytics, provided such interests do not override user rights

5. Cookies and Tracking Technologies

We use cookies and similar technologies for:

• Essential functionality (authentication, session management)
• Consent-controlled analytics and session replay

Non-essential cookies and session replay tools are used only after obtaining user consent. More information is available in our Cookie Policy.

6. Third-Party Service Providers

We use trusted third-party service providers, including:

• OpenReplay: Analytics and session replay services to improve user experience.
• Vercel: Hosting infrastructure and cookie-free web analytics for aggregate traffic measurement.
• Google Maps: Map services for displaying and exploring neighborhoods.
• Hosting and infrastructure providers.

These providers process data according to their terms and applicable data protection agreements. Where they act as data processors, they process personal data on our behalf.

7. Data Storage and Transfers

Personal data is stored on servers located within the European Union or in jurisdictions that provide an adequate level of data protection in accordance with GDPR.

Where data is transferred outside the EU, appropriate safeguards are applied (such as standard contractual clauses).

8. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

User account data is retained until the account is deleted or no longer required.

Vercel discards the visitor hash used by Web Analytics after 24 hours. Aggregated analytics reports remain available according to the retention period of our Vercel plan.

9. Your Rights Under GDPR

You have the right to:

• Access your personal data
• Request correction of inaccurate data
• Request deletion of your data
• Restrict or object to processing
• Request data portability
• Withdraw consent at any time (where processing is based on consent)

To exercise your rights, please contact us at privacy@meu-bairro.com.

You also have the right to lodge a complaint with a data protection authority.

10. Security Measures

We apply appropriate technical and organizational measures to protect personal data against unauthorized access, loss, or misuse.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be published on this page with a revised “Last updated” date.

12. Contact

If you have any questions or concerns about this Privacy Policy or how your data is handled, please contact us at:

Email: privacy@meu-bairro.com